Introduction to CSCA Impact Magazine Index

Index 1976-1980  1981-1990  1991-2000  2001-2009

Why Impact? The editor Andrew Goh explained in the first issue:

"Every fortnight, 35,000 Singaporeans and Malaysians, mostly teenagers, buy Fanfare. Each month, 47,000 people, mainly women, seek feminine counsel from Her World and 38,000 the more sophisticated Female, while the male version, Signature, has a circulation of 25,000. The local production of close to 200 publications undoubtedly play a significant role in influencing the attitudes, thinking and values of our nation. The potential of the media to attract attention, to make inroads into man’s minds, to cajole and to change even his thinking is astounding. Businessmen and political persuaders alike acknowledge and use the proven power of the mass media."

"We are engaged in a ceaseless battle for man’s soul and mind. Christianity has a supremely vital and urgent message to offer. It is our responsibility to propagate it as relevantly and as professionally as we can."

• IMPACT comes into being with this compelling challenge in mind.
• IMPACT is a monthly Christian magazine. It will seek to cover the wide spectrum of what it means to be a Christian in our part of the world, with its unique challenges and demands.
• IMPACT is a platform from which you can voice your opinions, share your ideas, thoughts and strategies.
• IMPACT is evangelistic, produced with the needs of a lost world in locus.
• IMPACT is geared to the trends of our times in content, design and professionalism, while anchored to the absolute authority of Scripture.IMPACT comes in where the eight-year-old Youth for Christ magazine leaves off. Twenty years ago, the Singapore YFC saw its first converts.
• IMPACT also serves the needs of these believers who are now in their thirties.
• IMPACT is here, above all, to serve you to the best of our ability.
  

Michael Poon

May 2010